WEBVTT
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And still to this day, 250 doors later, every dollar that we make on real estate investments.
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So every dollar that cashflow goes back into buying more real estate.
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We don't live on our investment income, which I think is the biggest mistake that people make in their first two or three deals.
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Welcome to the Wayfinder Show with Louis Hernandez, where guests discuss the why and how of making changes that led them down a more authentic path or allow them to level up in some areas of their life.
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Our goal is to dig deep and provide not only knowledge, but actionable advice to help you get from where you are to where you want to be.
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Come join us and find a way to your dream life.
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We've been lifelong friends, but you're here because we have a guest coming up that is of interest to you and your business, right?
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Yeah.
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No, abs.
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Absolutely.
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Yeah I'm really, excited to meet Avery and to get to to speak with her and why?
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And I can't even, just'cause I think the knowledge and the experience that she has, right?
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So I think this is an opportunity to chat with someone, who's normally not in my circle.
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It's not in my space, right?
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I know she does a lot of, a lot of podcasts, a lot of interviews, and she speaks at a lot of conferences.
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But I'm assuming that even in those spaces, it's difficult to have a one-on-one, right?
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Everyone is fighting for her attention.
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So today, right?
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We actually have that opportunity.
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So I think that's super awesome.
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And just, and why is she important to you?
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Because she's doing what I wanna do.
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She's doing it in the real estate space from a STR perspective, right?
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It's something that I started to do a year and a half, two years ago.
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I have my feet wet.
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I'm transitioning some of my long-term properties to STR.
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But there's still a lot for me left to learn, right?
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I don't think you ever finished learning.
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And she's been in the STR space for a very long time.
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And I wanna say that when you think of short term rentals and Airbnbs and you think of the experts.
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Avery call comes up all the time.
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She says the top of the list.
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She, absolutely is.
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So from my perspective, it's really I wanna learn what are some of the tips and tricks?
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What are some of the insights?
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How do you maximize profit profitability?
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How do you minimize vacancies expenses?
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Those are some of the things that can make and break your business.
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When you're talking about str it's very different than long term.
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So yeah.
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So I'm excited to see what she has to share.
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Yeah.
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And what, what gems, or takeaways I can get and and then try to incorporate those into my business.
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Yeah.
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And Jesus, you have, tell us a little bit about your, business though.
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How, like where are your str where, how many you have?
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Yeah.
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All that.
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Actually, lemme even take it a little bit back.
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Let me dumb this down a little bit more.
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I know you, you are also building a big following yourself and Correct that following is very niche specific.
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So they all know what an STR is, but my followers don't.
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The people listening to the Wayfinder show may or may not.
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So just for, I may back it up a little bit and just say define things.
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STR is a short term rental.
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Some people just call the most common platform is Airbnb.
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Correct.
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So a lot of people just call them Airbnbs.
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But STR is short term.
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And, it's usually less than 28 days.
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So when we think of, when we talk about st, everyone thinks Airbnb, just like you mentioned, and it's usually less than 28 day stays.
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Then there's this new category or what I consider a new category called midterm rentals, MTRs.
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And this is usually 29, 30 days to about six months.
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In my business it is a lot of travel nurses digital nomads contractors that are coming into an area to work for one month plus.
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So those are the folks that fall into that MTR space.
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There's other avatars that do, but for my business those are the primary people that, I engage in and that I host.
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As far as my portfolio, so I started off with long-term.
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So our first unit was our first building multi-family residential and commercial all in one.
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So the residential piece working with the tenants, working with the property, making sure that everything is kept up well and trying to mitigate issues as soon as possible.
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I had to learn that.
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That, that was on the residential side the commercial space is something completely different.
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If you think they're both the same, that is not the case.
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I made a lot of errors on the commercial side just with the leases themselves.
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I, there are so many things that that I've learned now, but, it's just kinda Yeah.
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Kind of part of that journey.
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That's where the majority of my experience is.
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It's in residential multifamilies and then some of the commercial space.
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I have a few multifamily buildings majority in Boston.
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I have, I do have one in Attleborough.
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I know we were talking about that the other day.
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It's the next town over is Rhode Island where you grew up.
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Okay.
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So I do have one in your area.
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And then the other, properties are here in the Boston area.
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Yeah.
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Why did you switch to short-term rental?
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I listened to a lot of podcasts.
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I listened to a lot of YouTube interviews and I had a lot of friends, local friends that were doing Airbnbs, and they kept telling me, Jesus, you have to look at this.
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You have to check it out.
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You have to give this a try.
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And I think sometimes it always seems like the grass is greener no matter what someone tells you, it always that sounds like too much work.
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I don't know.
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And I hesitated and then one time I found a good opportunity to test it out.
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I had a finished basement in one of my multi-families and I was like, you know what?
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I'm.
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Let me try this Airbnb thing in this space, right?
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I'm not losing anything per se.
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Invested some money renovated the space, then we furnished it.
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Again, I'm putting money in.
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I haven't even applied for the permit.
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So it was like, it's scary.
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Oh, we're doing this or we're doing this but I went all in.
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I wouldn't advise folks to do that.
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But I went all in.
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Luckily things worked out and, four months, five months in this little basement apartment or studio was making almost as much as one of my regular three bedroom apartments.
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And now, again to put things in perspective, it is season.
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So in six months I was able to see why people were so all in to Airbnb.
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I was able to see when they talk about, oh, you can get up to three times the amount of regular rent I.
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I saw that I received the 10 99 from Airbnb at the end of the year, and I think that's when it really hits you.
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Like when you see all the numbers together, you're like, holy crap, we made how much?
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Like that's that light bulb moment.
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And obviously you have expenses, you have utilities, you have these different things that, that still come into play.
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But that was an eyeopener for me and I was like, okay, yeah, there may be an opportunity here.
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All right.
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Hi Avery.
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Hey, how are you?
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Okay, so Avery, we're trying something different with you.
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I hope you don't mind.
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We already started recording.
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We have a special guest host on Okay, cool.
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Who's a big fan of yours.
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Okay.
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Surprise.
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I'm awesome.
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Love it.
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Yeah, we, we, started doing something on the Wayfinder Show.
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I have a newsletter that comes out and on there I have all the guests who are coming up who are scheduled, and yours was on there.
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And Jesus is a friend of mine from.
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Back in college.
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We've been friends for 30 years now.
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And and he's been doing the short term rental thing in Boston recently.
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So once you get into that somehow we, we find you you're, always, you start looking for who's doing it right.
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And your name always comes up.
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So he's I wanna be down for that episode.
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So I thanks.
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I had to bribe, I had to bribe Louis to be on the show today.
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Yeah.
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Yeah.
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Thank you.
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And luckily, the check didn't even bounce, man.
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It cashed real smooth.
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You know why?
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Because of your short term rental business, so that's good.
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Yeah.
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Oh, that's awesome.
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Avery, if you don't mind me introducing you, I wrote a Yeah, sure.
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A little bit here about you.
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You're the you're the founder and CEO of the short term shop the nation's top real estate brokerage specializing in short-term rental investment properties.
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As an investor herself, Avery built a portfolio of 240 plus stores leveraging short-term rentals to a scale into larger, to scale into larger investments.
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You've written the book.
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On short term rentals called Short-Term Rental, Long-Term Wealth, and you've been featured in Forbes, business Insider, wall Street Journal, and other publications for your expertise in helping clients build wealth through short term rentals.
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So yeah, Avery.
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Carl, welcome to the Wayfinder Show.
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Yeah, thank you for having me.
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Oh, what a welcome.
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Yeah, thank you for coming on.
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It is exciting.
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C we start where we usually do which is just let people know a little bit about your journey.
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How'd you get into this mess of short term rent rentals and where's it gone?
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This mess of real estate investing.
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Sure, yeah.
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Yeah.
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I bought my first rental property.
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It was a long term rental because.
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My husband and I had saved up like$10,000.
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We'd just gotten married.
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I had what I thought was my dream job, working in the music business in Nashville, gotten my master's degree all to make$37,000 a year because the music business, it sounds very sexy.
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And because of that, people will do it for no money.
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Just to say they were in a room with some stupid country music singer last night and so there's always somebody who will do it for less.
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So anyway, I was making nothing.
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Had a little bit of money saved up and I wa I was super into personal finance at the time.
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It still am in a lot of ways, but not the way that I was.
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And I was reading all the Dave Ramsey books and trying to make sure we got off to the right start in our marriage financially and.
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What can we do with this money?
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So it's not just like sitting in the bank and said, let's go to a financial planner and have somebody tell us what to do.
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And so we went to an Edward Jones office.
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This lady, I can't even remember her name, but thank God she did this.
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We went in there and told her a little bit about us, what we wanted to do, and she basically told us we didn't have enough money for her to bother us.
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Oh my gosh.
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Oh, great.
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Okay.
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So we left.
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And on the way home we were thinking, we were talking like what do we do?
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There's gotta be something we can do with this to make it grow rather than just let it sit.
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And our realtor who we had just moved.
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From New York City to Nashville about a year and a half earlier.
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And she had really been trying to get us to buy in this super hip, fast, appreciating area of Nashville.
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She kept harping on like how fast it's appreciating.
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And we were like, eh, no.
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We're moving from Brooklyn to Tennessee.
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We're done with neighbors.
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We had two neighbors, first floor, Steve and second floor, Steve and our like brownstone that we lived in.
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It was like, we don't want any more of that.
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So we said, we wanna be out in the country.
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And she said, okay.
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So we bought something out in the country and never thought about it again.
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And, but I thought about after on the way home from being told that we were too broke to bother with that.
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What if we saved up a little bit more?
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'cause at the time, houses in Nashville were like a hundred thousand dollars.
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And what if we saved up a little bit more and bought one of those, put a renter in it so we're not paying the bills on it.
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And then in 25 years, whenever we decide to have.
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Kids and they grow up and need to go to college, then we'll be able to just sell it, pay for their college outta that appreciation, and we'll be these great financial geniuses that didn't have to pay out of our own income and savings.
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And so we did it.
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We just went and bought one.
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Nice.
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Yeah, we had to save up a little bit more.
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Another 5,000 ish because you can put 15% down on an investment property.
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A lot of people don't realize that.
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And bought one without researching, without anything.
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This is 2013 and there were like, there were no YouTube channels, no gurus really.
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There were probably a few, but so we bought one and the mortgage on that was 650, 640$7 a month, and we were able to rent it out for 1550.
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So almost a thousand dollars.
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That's not bad at all, which, yeah.
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Yeah.
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Not bad for not knowing what you're doing on a long-term rental.
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And coincidentally it's about how much I was making at my dream job after all the deductions and stuff on my paycheck a month.
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So we thought, man, this house is making as much money as me and I'm going to work all day and it's doing it I could be doing whatever while that's happening.
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So we said we need more of these.
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What?
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And then we started listening to like the BiggerPockets podcast, which was about it.
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Back then there was really just the BiggerPockets podcast and learning about real estate investing.
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We didn't even know it was called Real Estate Investing when we bought that first one.
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Most people do that the other way around.
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They research and then they buy something.
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So anyway, we saved up a little more and we thought what can we buy that's gonna make us the most amount of money the fastest so that we can buy more?
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And the goal was not to quit my job.
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The goal was not to get rich.
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The goal was to buy more.
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We need.
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More.
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And so we landed on short-term rentals, but we knew we didn't wanna do it in Nashville.
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Nashville's very anti short-term rental.
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We could not afford to be told that we couldn't do it.
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So we'd just been on vacation to the Smokey Mountains in Pigeon Forge, four hours east of Nashville.
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We'd stayed in a rental cabin.
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All our friends had stayed in different rental cabins and somebody owned those cabins.
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Those are short-term rentals.
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Okay, let's do that in a place where it's like the normal thing to do.
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So we like scraped all the pennies outta the bottom of my purse and in between the car seats and made a down payment on one of those.
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And again, there were no, people on Instagram with yellow subtitles telling you the five biggest mistakes that short-term rental owners make.
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And so we just figured out how to manage it ourselves remotely from four hours away.
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One thing led to another, scaled that to about five over the next 18 months.
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Started throwing some long-term rentals in there.
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Started my company.
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The short term shop about four years later.